Content Performance Report

From Clearcue, analyze all brand engagement signals from the last 60 days. I want to know which of our content actually drives ICP engagement — not vanity metrics.

1. Top Performing Posts by ICP Engagement:

   • Which posts got the most engagement from people who match our ICP?
   • Separate from which posts got the most engagement OVERALL (these are often different)
   • What topics/formats did the ICP-engaging posts cover?

2. Content-to-Pipeline Analysis:

   • Of people who eventually responded to outreach, what content did they first engage with?
   • Is there a "gateway post" type that tends to be people's first engagement?

3. Topic Clusters:

   • Group engagers by what topics they respond to
   • Are there distinct audience segments that care about different things?
   • Which topic clusters have the most decision-makers?

4. Format Analysis: Do ICP people engage more with:

   • Data/stat posts vs story posts vs tactical how-to posts?
   • Long form vs short form?
   • Posts with images vs text-only?

5. Content Calendar Recommendation: Based on this data, give me a 2-week content calendar with:

   • Topic for each post
   • Format recommendation
   • Which ICP segment this targets
   • Expected engagement level

The goal: stop creating content that gets likes from the wrong people, start creating content that generates pipeline.