Weekly GTM Briefing
Hot accounts, new opportunities, competitive threats, ICP trends, and specific action items for SDRs and AEs
Generate our Weekly GTM Signal Briefing for the team. Pull all data from Clearcue for the last 7 days.
EXECUTIVE SUMMARY (3 bullet points max)
- Total signal volume vs last week (trending up/down/flat)
- Biggest opportunity this week
- Biggest risk or competitive threat
PIPELINE SIGNAL SCORECARD
- Hot accounts: Companies with 3+ signals this week
- New accounts: Companies appearing for the first time
- Returning accounts: Companies that went quiet but showed up again
- Competitor-active accounts: Companies engaging with competitors
TOP 10 OPPORTUNITIES
Ranked by signal quality. For each:
- Company name and what signals fired
- Who at the company is engaged
- Recommended action and owner
COMPETITIVE INTELLIGENCE
- What competitors are getting engagement on this week
- Any shifts in competitor messaging or positioning
- People who switched from competitor engagement to our engagement (or vice versa)
ICP TRENDS
- Any notable shifts in who's engaging (new industries, roles, regions)
- Content performance highlights (what worked, what didn't)
TEAM ACTION ITEMS
- 5 specific actions for SDRs this week
- 3 specific actions for AEs this week
- 1 strategic item for GTM leadership
Keep the whole thing under 2 pages. No fluff — every line should be actionable.
Requirements
All signals running for 7+ days
Pro tip
Share this as a Monday morning Slack message or team standup document. When the team starts each week knowing exactly who to target and why, you eliminate the 'what should I work on' paralysis that kills SDR productivity.
What happens
Clearcue provides the complete weekly signal dataset. Claude generates a professional GTM briefing that replaces the weekly pipeline review — data-driven, action-oriented, and focused on what actually matters. This is the report that keeps everyone aligned and moving fast.
Time saved
4+ hours → 1 prompt
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