Buying signals for restructuring & advisory

Distress has its own buying list: turnaround advice, insolvency counsel, outplacement, cost programs. These signals surface companies under pressure — early enough to help.

Risk & Distress

Closes an Office

A company shuts down a location — consolidation work today, cost pressure on every renewal tomorrow.

Your play: An office closure is public proof that leadership is hunting for savings. Walk in with a benchmark of what similar companies save on procurement, cloud, or facilities and you're pitching to a motivated CFO.

Risk & Distress

Declares Bankruptcy

A company files for bankruptcy or administration — a buying event for some sellers and an alarm bell for others.

Your play: A Chapter 11 or administration filing is the formal start of your engagement window. Debtor-in-possession financing, creditor negotiations, and operational restructuring all need advisors, appointed within days of the filing, not weeks.

Risk & Distress

Headcount Decrease

A company is shrinking — through layoffs or quiet attrition — and its buying priorities have inverted.

Your play: Layoffs are your direct trigger. HR buys outplacement in the two to three weeks between the decision and the announcement, under legal and reputational pressure. Being top of mind before the RIF is planned is the entire game.

Risk & Distress

Loses a Client

A company loses a major client or contract — and now has a revenue hole with a date on it.

Your play: The revenue hole has to be met from both sides. While sales scrambles, the CFO is cutting. A quick spend review that frees up 10 percent of opex buys them runway, and it's an easy first engagement.