See who's engaging with your competitors.
The moment somebody in your pipeline, or at any of your customers, starts engaging with a competitor, you want to know. Clearcue shows which companies are interacting with competitors, which departments it comes from, and the exact people, with your ICP highlighted.
Northwind Robotics
Competitor engagement · last 30 days
Competitor A
34
+40%
Competitor B
18
+12%
Competitor C
7
no change
Who is engaging
Maria Keller
VP Ops
Commented on Competitor A's pricing announcement· 2d agoAlex Fontaine
COO
Engaged with a competitor ad twice this month· 1d agoTom Becker
Head of RevOps
Named as a customer in Competitor B's case study· 3d agoPriya Nair
Sales Director
Left a 2-star G2 review of Competitor A· 5d agoSomebody circling three vendors is already shopping
Competitor engagement is usually treated as a defensive alert. It is also one of the cleanest lead sources you have: a person engaging with several vendors at once has a budget, a problem and a shortlist forming. Clearcue shows who they are and which competitors they touched, whether or not the company is on your list yet.
People engaging with competitors
Everyone who touched any competitor, and which ones
Alex Fontaine
COO · Opsline
Engaged with a competitor ad twice this monthMaria Keller
VP Ops · Northwind Robotics
Nina Larsen
Head of RevOps · Paxton Health
Tom Becker
Head of RevOps · Northwind Robotics
Ads count too
Engaging with a competitor's ad is a stronger tell than following their page. Somebody is being remarketed to because they already visited.
Several vendors, one evaluation
One competitor can be curiosity. Three is a shortlist, and the timing is now rather than next quarter.
New accounts, not just yours
Track a competitor and the people engaging with them become candidate leads, even when the company was never on your target list.
Common questions
Know when your buyers look elsewhere
Name your top competitors in the demo and we will show you what engagement with them looks like across an ICP like yours.