← All buying signals

Regulations & Certifications

Compliance-driven buying is the rare B2B purchase with a hard deadline. A company that just earned SOC 2 is moving upmarket; one facing a new regulation has a to-do list it cannot ignore. These signals identify companies whose next purchases are effectively mandatory.

Legal & privacyCloud & infrastructure+1

Earns GDPR Compliance

A company publicizes GDPR compliance — it's entering the EU market or its product just got serious about personal data.

Company
Cloud & infrastructureSaaS & software vendors+4

Earns HIPAA Compliance

A company announces HIPAA compliance — it's entering US healthcare, the most vendor-hungry regulated market there is.

Company
Security & complianceTraining & enablement+2

Earns ISO 27001

A company gets ISO 27001 certified — the ticket to enterprise and public-sector deals across Europe, the UK, and Asia.

Company
Banking & fintechSecurity & compliance

Earns PCI DSS

A company achieves PCI DSS compliance — card data is now flowing through it at a scale that demands a payments stack.

Company
Security & complianceSaaS & software vendors+3

Earns SOC 2

A company announces SOC 2 compliance — a public declaration that it's moving upmarket.

Company
Recruiting & staffingMarketing & creative agencies+3

Gains Regulatory Approval

A company wins the license or clearance it's been waiting on — FDA, FCA, a banking charter — and go-to-market starts today.

Company
Security & complianceTraining & enablement+1

Impacted by a New Regulation

A new law hits a company's sector — every affected business needs the same solutions before the same deadline.

Company